Stories Of Yue Man Hawker Bazaar

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Furniture & Lifestyle​​
Mon - Sun: 11:00am - 06:00pm
The Upgrading of a Twenty-Year-Old Shop by The Second Generation

By infusing the creative mind of the second generation into a twenty-year-old shop, the transformation has led the shop into a new business model. Will the integration of its long-run curtain business and trending products open up new horizons?

The shop that we are talking about is ‘Party Castle’. It is located right in front of the exit of the escalator from Yue Man Lane. Inside the window display, there are custom printed cushions, mugs and plates arranged neatly, always capturing the curiosity of young or family consumers. A step behind the glass cabinet, there are also curtain samples, curtain rails, as well as boxes of fitted mattress covers and pillowcases showcasing at the stall. In this way, the products of the two generations are brought together in a limited space, curating an interesting fusion style to the stall.

The creative business mindset of Miss Kong, the second-generation stall owner, has been revealed since her involvement in the family business for few months. The new idea has been successfully attracted a lot of customers to make family photo printed cushions, as well as custom idol photo printed products. She has also started to pick up the family business by learning the entire curtain-making process from her mother, Mrs. Kong, including measuring, making orders, installation process, and communication between local works, etc. She hopes to show her filial piety by inheriting the family business one day, and let Mrs. Kong retire. 

Furthermore, she has created a series of in-house branded wooden tableware, ‘Wooden Home’, to increase product diversity. Being a young generation, Miss Kong has the know-how to make good use of multichannel promotion and online ordering platforms. Customers can order photo printed products through WhatsApp by now, and she is also preparing for an online shop to develop more new business opportunities.

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